Table of Contents
Communication Technology
SECTION I
INTRODUCTION Communication Media
360 Century Day
Telecommunication
Communication vs. Information
Convergence - combining into a common technological base
Relationships Between Technology and Culture
Relationships Between Technology and Culture
Social and Political Issues
Communication Process
Ways of Classifying Technology
Communication Types
Small Group
Communication Types
Ways of Classifying Comm. Tech.
Information carrying capacity
Mass Media in Transition
Traditional vs. New Media
SECTION II
Components of Electronic Signals
Analog versus Digital
Advantages and Disadvantages of Digital
Digital Advantages
CONVERGENCE Information + Media
Slogans
Pulse Amplitude Modulation
Digital Counting
Pulse Code Modulation
Multiplexing via PCM
Sound vs. Electromagnetic Energy
Electromagnetic Spectrum
Radio Frequencies
Types of Wired Channels
Transmission Capabilities of Communication Channels
Network Routing Systems
Newer Voice/Data Networks
SECTION III
Communication Theories
Four Theories of the Press
PPT Slide
PPT Slide
Hatchen’s Five Concepts
Martin and Chaudhary’s Three Worlds
Models of Control
Content Control - Who Decides?
Content Theories
Functions of the Media
Media Power - How Much?
Uses and Gratifications
Grant’s Umbrella Perspective
Factors Within the Umbrella Perspective
Diffusion of Innovations
Stages of Diffusion
Adoption of Innovations
Bell Shaped Curve of Adoption
SECTION IV
Three Stages of Development
Preagricultural Society
Agrarian Societies
Agrarian Societies
Literacy Grows
Industrial Society
The Industrial Age Has Profound Sociological Implications
Negative Impacts of Industrial Age
Information Age
The Information Economy
Primary Information Sector
Secondary Information Sector
Sociological Implications of the Information Age
Critical Views of the Information Society
SECTION V
Ownership of Media
Economics of Mass Media
Economic Bases of Mass Media
Information Economics
Economics of Segmented Media
Economics of Interactive Media
Economics of Internet
Economic Bases - Changing for Media
Economic Bases - Advertising Changing
SECTION VI
Computer History Milestones
Early Computers
Early History of Personal Computers
Computer Generations
Key Developments in Computer Programming
Internet Landmarks
Computer Industry Segments
Hardware Components
Applications Software
Software Segments
Computer Software Distribution
Home Computer - What is it Good For
World Wide Web Terms
Structure of the Internet
Typical Functions on the Internet
Content Providers
Internet Usage Today
Growth of Computer On-Line Households
Internet and Telecommunication Services
Revenues from the Internet
Defining the Information Superhighway
Future of the Internet
Potential Benefits of On-Line Media
Potential Negatives of On-Line Media
Computer Technology Trends
Virtual Reality Components
Video Editing - Analog and Digital
Section VII
Telephone System
Bell System Milestones
Milestones in Regulation
Communication Act 1996
Key Inventions in Telephone Technology
Technology Trends
Common Carriers
Bell RBOCs
Other Players in Phone Industry
Telephone Basic Services
Intelligent Network
Telephone Usage Today
Traditional Mobile Telephone Service (MTS)
Cellular Radio Telephone
Cellular Phone Cells
Cellular Telephone - Urban
Cell Phone Regulation
SECTION VIII
Information Services Development
Industry Structure
Information Services at Home
Videotex Services
Information Services
Internet
Information Services Issues
Data Superhighway
Battle of the Century
SECTION IX
Information Technologies in the Work Place - Outline
Workplace Communication Milestones
Office Information Systems
Business Information Services
Applications of Information Technology
Policy and Social Issues
SECTION X
Cable TV Milestones
1992 Cable reregulation
State and Local Regulation
Functions of Cable TV
Changing Roles of Cable
Technical Aspects
Cable System Plan
Cable TV Technology Trends
PPT Slide
Economics of Cable TV
Revenues
Largest Cable System Operators
Cable Programming
Filling up 500 Channels
Interactive Cable
Cable TV Audiences
Cable Growth
Multichannel Media Industry Structure
Cable Social and Policy Issues
Cable Competition
SMATV and MMDS
SECTION XI
Satellite Technology
Satellite Components
Satellite Orbits
Satellite Communication Functions
Historical Development
1963 SYNCOM - 1st geosynchronous satellite
Direct Broadcast Satellites (DBS)
Satellite to Home
Major DBS Companies
SECTION XII
SECTION XIII
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