PART II
MULTINATIONAL MEDIA COMPANIES
Global Media Giants
FIRST TIER
lNews
Corporation (
lAOL/Time Warner (US)
lDisney (US)
lBertelsmann
(
lViacom (US)
SECOND TIER
lPolyGram (Philips - Dutch)
lNBC/GE - US
lVivendi (Universal/ Seagram - French)
lSony (Japan)
lTCI (US)
International Music Industry
lVivendi UMG –
lSony/BMG/CBS – Japan/Germany
lEMI –
lWarner – US
lViacom MTV - US
News Corporation
l132
newspapers –
l20th Century Fox studios
lFox network
l22 U.S. TV stations
l25 magazines (TV Guide)
lbook publishing interests – Harper Collins
lglobal cable networks
lU.K. Sky Radio
lFox News
lAsian Star TV
lDirecTV
lBritish Sky Broadcasting
llarge stake in several digital satellite systems
lIndia’s Zee TV
lEl
Canal Fox (
AOL/Time Warner
l24 magazines (Time, People, Sports Illustrated)
lbook publishing (Time Life Books)
lWarner Music Group
lWarner Brothers film studio
lNew Line Cinema
lWB network
lmotion picture theaters
lDC comics
lcable networks (HBO, Cinemax, CNN, TNT, TBS, Cartoon Network)
ltheme parks
lretail stores
lcable systems
lbroadcasting
ventures in
lAtlanta Hawks and Atlanta Braves
lAmerica On-Line
Disney
lmajor film, video, and TV production studios
ltheme parks
lretail stores and consumer products
lthree music labels
lbook publishing
lABC TV and radio networks
l10 TV stations in
lCable channels (Disney, ESPN, part of A&E, History, E!)
lnewspaper and magazine publishing
lpart ownership in 5 European commercial TV companies
lAnaheim hockey team
lComcast purchase?
lPixar merging?
lCitadel radio stations
Viacom
l13 U.S. TV stations
lcable TV networks (MTV, Nickelodeon, Showtime)
lproduction studios including Paramount Pictures and Spelling Entertainment
l*Blockbuster Video and Music
l5 theme parks
lInfinity Broadcasting
lmajor book publishing (Simon & Schuster, MacMillan)
lUPN TV network
l1/2
ownership
lCBS Corp.
lCBS network, 16 TV stations, King World, 5 cable networks, 163 radio stations, radio network
Bertelsmann
lMajor recording studios (BMG, Arista & RCA)
lGerman TV channels
lDutch, French, British, Swedish, Czech TV channels
l18 European radio stations
lPay cable networks
lMultimedia Internet services
l40 book publishing houses in German, French, and English (Random House, Bantam & Doubleday)
lbook and record clubs (Barnes and Noble)
lover 100 magazines
lNewspapers
lSampdoria (Italian soccer club
Other Major Players
Vivendi (French)
Vivendi Universal Music Group (UMG)
Seagram –
Expedia
Ticketmaster
Canal Plus
Pay cable across
lSony (
lPolyGram (Philips)
lGeneral Electric (US) – NBC, PAX TV, MSNBC, CNBC, NBC Europe, Universal Studios
lTCI (US)
cable TV, cable TV, cable TV
20% Primestar
equity in many cable channels (Discovery, QVC, Court TV, Home Shopping Net, BET
North American Second Tier Firms
lThomson
-
lHollinger
-
lRogers
-
lDreamWorks
lWestinghouse
lDow Jones
lGannett
lKnight-Ridder
lNew York Times
lTimes-Mirror
lWashington Post Co.
lTribune
lReaders Digest
lHearst
lMcGraw-Hill
lAdvance Publications
lComcast
lCablevision Systems
lCox Enterprises
Western European Second Tier Firms
lKirch Group -
lAxel
Springer -
lVerlagsgruppe -
lMediaset -
lRCS
Editori Spa -
lCanal Plus –France
lMatra Hachette -
lHavas -
lTelevision
Francais 1 (TF1) -
lLagardere/Hachette -
lReed Elsevier - Dutch
lWolters Kluwer - Dutch
lVNU - Dutch
lKinnevik -
lPrisa Group -
lAntena 3 -
lCarlton
Comm. -
lGranada
Group -
lPearson
-
lBBC
-
lReuters
-
lUnited
News and Media -
lEMI
-
lCLT - European
The Rest of the Second Tier
lU.S. Metromedia -
lCentral European Media Enterprises
lClarin -
lCisneros -
lGlobo -
lTelevisa –
Emerging Telecomm./Computer Firms
lSBC/AT&T
lBell
lMicrosoft
lU.S. West
lQVC
lSprint
lregional Bells
lBritish Telecomm
lNT&T
(
lDeutsche Telekom
lFrance Telecom
lStet
(
lTelefonica (
lMatsushita
(
lNintendo
(
lSega
(
Conglomerate Advantages
lcost savings from fuller utilization of existing resources
lcross-selling and cross-promotion
lstrategic alliances with other marketing and retail powerhouses
ljoint ventures
loverlapping direct ownership
Conglomerate Disadvantages
*Too much control of media
lMonopoly over information and content
lControl over advertising
lAbility to keep new companies from entering market