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Business students to host Entrepreneur Fair April 28
Tuesday, April 27, 2010

Students enrolled in the School of Business’ Entrepreneurship class (BUAD 350), led by Professor Sue McNamara, will host an Entrepreneurship Fair on Wednesday, April 28, at 7:00 p.m. at the Fredonia Technology Incubator, 214 Central Ave., in Dunkirk.

The class features 18 students who, throughout the semester, have learned about innovation, marketing, finance and strategies for success via various guest speakers and classroom challenges.

Dr. McNamara’s goal for the class is to inspire students to consider business opportunities based on their innovation and creativity, and the market needs that surround them. She also hopes to build the skills that can add to the students' success within business, such as an understanding of business strategy, marketing, and selling value propositions.

The class had the opportunity to consult with SUNY Fredonia alumni.  The final project allowed the students to work in teams to take an idea and create a small business concept from it. Now that small idea is being transformed into a reality.

The ideas and concepts on display will include “The ROC,” a burger and hot’s restaurant; “Timoros,” a music store with recording studio; “Triple R,” a campground resort; “Tough Guy Landscaping and Property Management;” “Album Art,” home decor; “Events Us,” a events and party company; “High School Hot Spot,” a club program for youth, and “Learning Ladder,” a child and learning company.

“This is a unique and exciting experience for these students. They are learning real-life business skills that can add to each of their success in the next chapter of their professional life,” said McNamara.

The night will feature each team marketing and promoting their idea through means of creating a prototype and required tri-fold poster board outlining their professional business plan and goals of their concept. Parking is available behind the building and accessed from Washington Avenue.

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