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Marketing association names Huang research track chair

Marketing and Communications staff

School of Business Associate Professor Lei Huang has been selected as the research track chair by the Society for Marketing Advances (SMA), a premier marketing association that hosts an annual conference that brings together marketing researchers and professionals from the United States and abroad.

Huang named judge of AMA collegiate competitions

Roger Coda

School of Business Associate Professor of Marketing Lei Huang was recently selected to become a national judge by the American Marketing Association (AMA) Collegiate Chapters Council. AMA is the essential community for marketers around the world and leads an unparalleled discussion on marketing excellence.

Nickerson contributes to national newspaper article

Marketing and Communications staff

School of Business Lecturer Mark Nickerson was called upon to contribute to a national newspaper article based on his tax expertise and an article he wrote, "A Spotlight on New York State Residency Requirements," that appeared in the Jan. 1 edition of TaxStringer, an online publication of the New York State Society of CPAs.

Fredonia grad teams up with incubator to develop business sales course

Marketing and Communications staff

George Simmons, who received a B.A. in Political Science in 1975 from Fredonia and is now a senior partner at a sales and marketing consulting firm based in Boston, Mass., has engaged with his alma mater to fulfill what he believes is an essential market need – graduates with experience in selling – that’s not being met.