Dr. Shazad Mohammed
Associate Professor (Business Administration)
Thompson Hall W313
Ph.D., Florida International University
Born in Trinidad, West Indies. Lived and studied for 13 years in Miami FL. Currently residing in Western NY and teaching at SUNY Fredonia.
Consumer Behavior. Marketing Foundations. Integrated Marketing Communication.
Reference pricing and price perceptions. Consumer suspicion. Online consumer transactions. Complaint behavior. Brand Extensions